The low-end and yet friendly-looking ZTE Tania has been announced as taking U.K carriers by assault in the hopes of expanding the Windows Phone market share.

Carriers such as Go Mobile, Virgin Mobile and possibly Expansys or Phones4U will be having the ZTE Windows Phone on sale with starting prices as low as £10-£20 (on contract, of course).

Not only that this is great news, but this could also be the first step towards getting carriers from other countries to embrace the cute little (read: low-end) Windows Phone and promote it as a cheap way of experimenting with Windows Phone.

Come to think of it, the only downside to the device is that it lacks expendable memory, only having the 4 GB of internal storage to satisfy your thirst for multimedia files.

However, the ZTE Tania does feature a 1 GHz processor, a 4.3 inch screen, and a 5 megapixel camera that pretty much falls under the first chassis revealed by Microsoft when they announced the Windows Phone mobile OS platform.

The Chinese OEM manufacturer is well known for producing low-end Windows Phones, but the ZTE Tania is not really all that bad once you get to fiddle around with it.

After all, we’re more interested in the potential that the OS has to offer rather than some over the top hardware features that we’re probably not even going to need on a regular basis (or are we?).

Anyway, the great news here is that the ZTE Tania is finally landing in Europe (U.K. to be precise), so this means that the rest of Europe will soon step in line.

Source: [Slashgear via wmpoweruser]

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